Deep Eddy Vodka Social Content
Led social content strategy for Deep Eddy Vodka's "Vodka is for Fun" platform alongside a copywriter. Concepted and produced video content, directing animators and editors to build a visual world rooted in the brand's Austin roots—human, approachable, and always wrapped in good-time energy.
Agency: McGarrah Jesse | Art Direction & Content Creation: Shane Smith | Copywriting: Cody Weidner